Advertising Campaigns Announced: L.A. Gear and Reebok...
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From Times Staff and Wire Service Reports
Advertising Campaigns Announced: L.A. Gear and Reebok announced separate multimillion-dollar campaigns featuring celebrities. Reebok will introduce a new tennis shoe with television commercials that feature tennis star Michael Chang. Los Angeles-based L.A. Gear signed up pop star Paula Abdul, who will get a line of shoes bearing her name.
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